When resident-adviser Gwen Ross returns from studying abroad, she is startled to find her alma mater in the midst of a literal hell-scape. To make matters worse, the newly promoted Executive Vice President for University Life, Suzanne Goldberg, is launching a re-branding campaign, which instantly transfers out dissatisfied students and replaces them with happy ones.
Determined to stop Goldberg and fix her beloved community, Gwen convinces her classmates to form an activist group. She enlists the help of her trusted boss, Director of Residential Life, Scott Helfrich; however, a fling with a student-anarchist named Arrow threatens the unity of Gwen's coalition. With secrets all around her, Gwen will need more than optimism and bake sales to bring peace to Columbia.
Can the students really take on the administration? Will the merciless bureaucracy wear Gwen down, too? Only one thing is for sure: nothing is better than it seems...
Directed by Molly Heller
Produced by Nikita Ash and Emily Snedeker
Written by Ally Horn and Bijan Samareh
Music and Lyrics by Sam Balzac and Fernanda Douglas
Choreographed by Chloé Durkin
Art Direction by Isabella Rosner